Playtech Is Set to Launch New Michigan’s iGaming App

Playtech Is Set to Launch New Michigan's iGaming App

Gambling software developer Playtech has announced that they have partnered with Gun Lake Casino and Parx Interactive to launch the Michigan IGaming mobile app.

Playtech software with its IMS Playtech and Play Account Management will back Play Gun Lake to make the gambling content handy and user-friendly.

This product launch is part of their partnership which was announced earlier in February between the two companies. The launch will also have additional rollouts in Pennsylvania, Indiana, and Michigan.

Furthermore, this partnership also marks the ongoing growth plans by Playtech and several other strategies, including opening up a live casino studio and the multi-year lease in Michigan.

Matthew Cullen, Senior Vice President of iGaming and Sports at Parx Casino, is happy to connect with Playtech and launch to bring Parx into the Michigan iGaming market and earn success. Parx keeps on looking for expansion in the market and ensures a rich user experience.

Shimon Akad, the COO of Playtech, is also happy with this partnership. The launch of the iGaming partnership with Parx Casino is a milestone in the development of the company.

According to Akad, the US has a sophisticated market and demands high technology solutions that can help in offering a good customer experience.

About Play Gun Lake

The Play Gun Lake app offers convenience for gamblers to bet online on favorite games. The app is loaded with games like classic slots, video slots, and others. Gamblers and players can also enjoy table games like blackjack, roulette, and baccarat.

According to the New Jersey Division of Gaming Enforcement data, in the year 2020, there was an increase of 101% revenue in online game’s Gross Gaming Revenue (GGR). One of the primary reasons is the lockdown restriction that pushed people to stay indoors. This collaboration also defines developments in the iGaming industry.

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